Roofing Lead Software and Data: The Buyer's Field Guide
Apps, data, bought leads, or build-your-own: the tooling decisions that shape a roofing sales operation, compared honestly — including where our own product wins and loses.
Apps, data, bought leads, or build-your-own: the tooling decisions that shape a roofing sales operation, compared honestly — including where our own product wins and loses.
Three ways to fill the top of your roofing pipeline, three very different economics. Here is how buying leads, buying property data, and building your own list actually compare in the field.
Seven route and territory tools roofing sales reps actually use in the field, judged on the criteria that matter when you are knocking storm-damaged neighborhoods all day.
No tool reads a roof's exact install date from space. Here is how the real options for estimating roof age remotely actually compare, where each one breaks, and how to combine them into a list you can work.
A practitioner's scorecard for evaluating roofing canvassing software, with the criteria that actually matter, how to test them before you buy, and the traps that burn teams.
Door-knocking software and bought property lists solve different halves of the same problem. Here is how a roofing contractor should decide which to buy first, and how the two work together.
An operator's comparison of SalesRabbit and SpotIO for roofing teams: how each handles door-to-door canvassing, territory cutting, rep activity tracking, and the data you actually feed the map.
Most property data tools tell you year built, not roof age. Here's how to actually find the roofs old enough to replace, which software does what, and where each one falls short.
A practitioner's framework for comparing roofing canvassing software, weighted for field adoption and door targeting, with a scorecard and a real trial protocol.
SalesRabbit is the default door-knocking app for roofers, but it isn't the only one and it isn't always the right one. Here's how to evaluate the alternatives by how your crews actually work a street.
EagleView and roof-targeting software get lumped together, but they solve opposite problems. One measures a roof you already won. The other tells you which roof is worth chasing in the first place.
The five very different tools that all call themselves 'lead gen' software, what each really costs per signed job, and how a sharp owner picks the right stack.

A practical comparison of the data sources roofers use to target territories: Census housing data, NOAA storm data, parcel/assessor records, USPS, and imagery.